Publications

• A social CRM analytic framework for improving customer retention, acquisition, and conversion, Technological Forecasting and Social Change,  2022, Vol. 174, pp.121-275 (Download).

• Towards an anticipatory system incorporating corporate foresight and competitive intelligence in creating knowledge: a longitudinal Moroccan bank case study, Technological Forecasting and Social Change, 2022, Vol.174, pp. 121-139 (Download).

• Impacts of Leadership style, Organizational design and HRM practices on Knowledge hiding:The roles of Organizational justice and Competitive work environment, Journal of Business Research, 2021, Vol.137, pp. 488-499 (Download).

• Conceptualisation of customer experience : the case of mobile telecoms services in Morocco, International Journal of Managerial and Financial Accounting 2020, Vol.12, No.1, pp.89-118 (Download).

• Proceedings of IEEE International Conference on Technology Management, Operations and Decisions (IEEE ICTMOD), November 25, 26 & 27, 2020 (Download)

• Proceedings of IEEE International Conference on Technology Management, Operations and Decisions (IEEE ICTMOD), November 21, 22 & 23, 2018 (Download).

• Development of a competitive intelligence maturity model : Insights from Moroccan companies, Journal of Intelligence Studies in Business, Vol 8, No 1, 2018 (Download).

• Governance, Accountability and Sustainable Development, Cambridge Scholars Publishing, ISBN-13 – 978-1-4438-6884-6, January 2015 (Download).

• Study on patents in Morocco, Journal of Economics and International Business Management, May 2014 (Download).

• Proceedings of the International Workshop on Knowledge Management and Innovation, October 11, 2013 (Download).

• Le brevet comme source d’information stratégique : cas de l’activité inventive au Maroc, Revue Internationale d’intelligence économique, n°4 (2012) 205-222 (Download).

• Proceedings of the International Conference on Governance, 14 & 15 September 2012 (Download).

• A synergy between competitive intelligence and corporate governance : Insight from stakeholder perspective, 2nd Organisational Governance Conference Global Governance: The raising of awareness,14 & 15 September 2012 (Download).

• Current state of competitive intelligence in Morocco, The 8th International Conference on Knowledge Management, 4-6 September 2012, University of Johannesburg, South Africa.

• Competitive Intelligence and Knowledge Creation – Outward insights from an empirical survey » Journal of Intelligence Studies in Business 1 (2011) 97-106 (Download)